Dwight Schrute knows a thing or two about beets and how to sell them. Dwight’s statement about placing the most attractive beets on top as a way of enticing people to pull in to his beet stand is a principle that can be applied to blogging as well.
To get people to pull in to your blog thinking “Wow! I’ve got to read this blog right now!” you are going to have to dangle something enticing in front of them. You are going to have to pull out the “money beets” which are the titles of your posts.
The headline of your blog post can either make or break it. A lot of people may read your headlines, but far fewer will read or click past that. That is why having an effective title is so important; you want the title to draw your audience in closer.
I could ramble on and on about effective headline writing, but I would just be rehashing a lot of the great tips found on other sites. If you really want to start writing better headlines, then I suggest you start with the headline writing series over at Copyblogger.
You can really learn a lot from following that headline writing series, and if you want to expand your horizons even further, check out even more sources for a free online education.
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Oh yes, money beets, simply scrumptious. I also like on your blog that you have a great layout with a picture for each post to grab my attention. The visual side of me loves it and I do think Dwight would approve.